The Narrative

Who knows anything about fashion and its whims, knows that fashion doesn't just apply to clothing.

The latest vernacular fashion includes the term Narrative.

Whatever cause you are supporting, or argument you are defending, the term Narrative will feature, if you want to be perceived as being intellectually current and sophisticated, "up with the latest" genius language.

The absence of the term Narrative in your expressions may work against you, in favour of rivals or comrades that include the term.

Everything is now a Narrative.

The term derives from the Latin verb for Telling a Story: an account of events.

But today, the term is misused to replace boring old terms such as Assumption, Position, Argument or anything that summarises in a fancy word what you are saying.

Today though, a Narrative (the noun) is not a personal account, but an objective account, closer to the social policy of a doctrine or interpretation or belief system held by many. Example, the feminist narrative.

The pretentious and the vain are quick to allude or express their wisdom and moral superiority with the latest fashion in words. This paradoxically makes it easier for us all to identify such charlatans, who believe fancy words add value to their authority. They are thus exposed. Everything you said before and after Narrative is now easily ignored and relegated to the status of Fraudulent Bullshit.

Even if what you are saying is correct, meaningful, important, you have tattooed the word Wanker on your giant forehead. Your words become subordinate to your falsity as a pretender.

To expose the charlatan to the public, you need only ask publically what they mean by Narrative and sit back as they clumsily fail to express the concept; often even using more tripe to answer the question.

We advise against the use of pretentious fashion, no matter how impressive it appears.